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Media Academy

A youth development and career-readiness program of Youth Texas Teams and Society of Royals

Preparing Young People for What Comes Next

The Youth Texas Teams Media Academy is a career-readiness, youth development, and mental wellness program for young people ages 15–25 who are interested in sports, media, communications, marketing, technology, and careers connected to the sports industry.

Youth Texas Teams and Society of Royals have provided young people with hands-on media experiences, mentorship, career exposure, professional skill development, mental wellness education, and opportunities to build real-world experience.

Our Impact

583

of Programming

07

School Districts

19

High Schools

05

Colleges

24,000+

Youth and Young Adults Reached

The Media Academy uses sports as an entry point, media as a learning environment, mental wellness as a foundation, and career readiness as a pathway forward.

Preparing Young People for What Comes Next

Participants have opportunities to:

Develop sports journalism and storytelling skills

Conduct interviews with athletes, coaches, professionals, and community leaders

Create articles, digital content, and other media projects

Build professional communication skills

Explore marketing, branding, social media, and sports business

Learn responsible uses of technology and AI

Develop professional portfolios and work samples

Connect with mentors and industry professionals

Participate in career conversations and career exposure

Strengthen confidence, resilience, communication, and leadership skills

Learn practical mental wellness and healthy coping strategies

Explore internships, work-based learning, and future career opportunities

Youth Texas Teams Magazine & Podcast

Youth Texas Teams Magazine & Podcast serves as a hands-on learning environment for Media Academy participants.

Young people can experience the process of developing professional content from beginning to publication. Participants may pitch stories, research topics, conduct interviews, write and edit articles, receive feedback, revise their work, and contribute to published content.

Through this experience, participants begin building a professional portfolio they can use for future education, internships, employment, and career opportunities.

Mental Wellness Is Part of the Journey

Career preparation is about more than technical skills.

The Media Academy incorporates mental wellness education into the participant experience, helping young people develop skills related to stress management, confidence, resilience, healthy communication, positive relationships, goal setting, and knowing when to seek support.

Through the partnership between Youth Texas Teams and Society of Royals, participants are encouraged to understand that their mental wellness and their future are both important parts of their success.

The program provides education, supportive relationships, and resource connections. It does not replace professional mental health treatment or clinical services.

From Interest to Opportunity

The Media Academy helps young people connect their interests to potential career pathways.

A passion for sports can lead to an interest in journalism, broadcasting, digital media, marketing, photography, videography, communications, sports business, technology, partnerships, operations, analytics, or entrepreneurship.

Building the Next Generation of Talent

Youth Texas Teams and Society of Royals believe young people deserve opportunities to discover their strengths, develop practical skills, build meaningful professional relationships, and gain experience before entering the workforce.

The Youth Texas Teams Media Academy brings sports, media, mental wellness, mentorship, and career readiness together to help young people move from interest to skills, from skills to experience, and from experience toward future opportunities.

Participants are encouraged to move through a pathway of:

YouTube Videos